Why FoundGuru exists
Most lost-and-found products solve part of the problem — a tag, a sticker, an app. Few solve the whole job: registration, secure owner contact, scan-based reporting, and an actual person helping the return happen.
FoundGuru applies that whole-job thinking to a category of everyday valuables — pets, keys, luggage, and the things people care about that don't usually get this kind of service. It's designed to be embedded by organisations into their existing customer offer, not sold one tag at a time on a shelf.
Built on existing operating experience
The FoundGuru team has been running QR-led recovery for pets through Global Pet Register. The registration, secure-profile, scan, and assisted-recovery workflow that underpins Global Pet Register is the same workflow that underpins every FoundGuru vertical.
FoundGuru is a new brand. The operating playbook isn't.
Who we work with
FoundGuru is a B2B platform. We sell to partners — insurers, travel brands, pet organisations, property and key services, and membership schemes — who then offer the recovery service to their customers as a co-branded or white-label benefit.
If you'd like to talk about a partner programme, get in touch.
The honest position
FoundGuru is a new platform brand. We don't claim a long trading history of our own. What we do claim is:
- A real operating model behind the proposition, via Global Pet Register.
- A clear partner-facing platform — registry, recovery workflow, fulfilment, support.
- A tender-ready posture — documentation, data handling and partner controls designed for procurement review.
That's it. No inflated history. No "thousands reunited" before we can evidence it. Credibility from clarity, not from claims.